Asset 1
Our direct-mail postcard
The actual custom postcard we send to selected electricians to introduce AFY and their website preview.
Sales challenge
NICE WORK. NOW SHOW US HOW YOU SELL.
We've given you the same tools our salespeople use. Now we'd like to see how you would approach a real electrician.
Asset 2
Personalized website preview
An example of the custom website preview our salespeople show business owners.
Asset 3
Four-minute electrician VSL
Our actual sales video that explains our services, real results, and pricing.
YOUR MISSION
Imagine you're calling Mike, the owner of a residential electrical company. We've researched his business, sent him a postcard, and built a personalized website preview.
Mike answers: "Hello? Who's this, and what's this about?"
Record a 60–90-second response showing how you would naturally introduce yourself and persuade Mike to look at his personalized website. We're looking for natural communication, confidence, curiosity, and an ability to engage a business owner — not a memorized telemarketing script.